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Dear all,

I think I already wrote about this. About a week ago some guy called me from his mobile asking if I knew where a certain event would take place.

After I was unable to get in touch with the responsible persons for the event I sent a mail to all members of the community asking for further information with the almost immediate response that the event had been cancelled.

Now that got me started because it wasn't the first time that some organizers of various regional clubs didn't inform the community about the cancellation.

The community as such.

Why ?

Because they used their existing email distribution list to inform about the event as such. Only those who registered were informed about the cancellation though . . . classy, isn't it ?

All other options like the public regional club events section within the online community . . . remained empty.

Now I used this information to blame that procedure (not the person !) and asked to use the existing marketing tools that such things won't happen again.

That got me clicks. Even a call. The wife of the responsible organizer called me up and got in rage in such a way that I as a telephone call specialist finally told her that I'd end the call now. Me !

That got her started. Not only her. Also her husband and one or two other guys behind the scenes. It even boiled up to the board. The thread reached a chartbreaking click rate . . .

. . . Finally one of the moderators asked me if I'd agree to a certain procedure that would possibly calm down everything.

I agreed. He posted the special Wiedow rule.

Now that sparked a debate within the community that the new thread even doubled the former on in terms of clicks and . . .

. . . Two people called me within two days asking for partnership on arow-biz . . . two others asked me for coaching them . . .

Oh, and yes, the last thread brought up some nice examples in terms of feedback and content . . .

One colleague reported that he just came back from a two days management training. The feedback after the first day . . . nothing special. No emotions. Everything fine.

That was not enough for him so he thought to bring in the Wiedow-Faktor.

The next day he provoked, took position, argued, showed strength and . . . the feedback excited him. It was excellent. He touched the people, he got them started and most importantly . . . he got the feeling they are on the way to change.

Here's one blog on ecademy that evolved from all these recent actions. And I didn't pay the guy for posting this.